Leeds University Business School and MDCI's one day workshop - Winning Marketing Practices for Competitive Advantage
You will be interested to know that The Leeds University Business School, UK in cooperation with MDCI is holding a one day workshop - Winning Marketing Practices for Competitive Advantage.
Date: Monday, 27th October 2008
Time: 9am to 4:30pm
Venue: Golden Tulip Hotel, Bahrain
Three of UK leading marketing academics are going to deliver topics on the following:
Topic
Achieving and Sustaining Competitive Differentiation in an Era of globalization
Speaker
Professor Constantine S. Katsikeas, Arnold Ziff Research Chair in Marketing and International Management at Leeds University Business School
Topic
When Customers Get Clever: Managerial Approaches for Dealing with Creative Consumers
Speaker
Prof. Leyland Pitt, Professor of Marketing at Segal Graduate School of Business, Simon Fraser University, Vancouver, Canada, and Senior Research Fellow at Leeds University Business School
Topic
Service Management in a Competitive Environment
Speaker
Dr. Dayananda Palihawadana, Director of Studies and the Director of MSc in International Marketing Management Program at Leeds University Business School
The conference will also mark the introduction of The University of Leeds Business School Masters’ Programme in Strategic Marketing and Sales Management in early 2009 in conjunction with MDCI.
There is a small charge of BD25 per head which includes lunch. Any surplus will be donated to Bahrain charity. For more information please contact:
For more information please contact:
Doris Elago - email: mdcifin@batelco.com.bh
Tel: +973 17 216002 Extension 24
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